//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Psychology & marketing"
~source:"econis"
~subject:"Brand image"
~subject:"Markenführung"
~subject:"Service quality"
~subject:"Social web"
~subject:"Theory"
~type_genre:"Article in journal"
~type_genre:"Conference proceedings"
~type_genre:"Glossar enthalten"
~type_genre:"Glossary included"
~type_genre:"Marktinformation"
~type_genre:"Umfrage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Markenführung
Service quality
Social web
Theory
Consumer behaviour
903
Konsumentenverhalten
903
Beziehungsmarketing
148
Relationship marketing
148
Customer satisfaction
139
Kundenzufriedenheit
139
Markenimage
126
Brand management
114
Dienstleistungsqualität
103
Emotion
91
Hotel industry
79
Hotellerie
79
USA
79
United States
79
Brand
76
Markenartikel
76
Advertising effects
69
Werbewirkung
69
Social Web
63
Viral marketing
63
Virales Marketing
63
Gastronomie
61
Restaurant industry
61
Personality psychology
56
Persönlichkeitspsychologie
56
Online retailing
54
Online-Handel
54
Experiment
50
Internet marketing
47
Online-Marketing
47
Confidence
42
Vertrauen
42
Advertising
41
Werbung
41
Beschwerdemanagement
38
Complaint management
38
more ...
less ...
Online availability
All
Undetermined
179
Free
38
Type of publication
All
Article
308
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
Conference proceedings
Glossar enthalten
Glossary included
Marktinformation
Umfrage
Aufsatz in Zeitschrift
311
Collection of articles of several authors
3
Sammelwerk
3
Language
All
English
311
Author
All
Woodside, Arch G.
6
Han, Heesup
4
Thomas, Veronica L.
4
Yi, Youjae
4
Albrecht, Carmen-Maria
3
Bauer, Brittney C.
3
Cobanoglu, Cihan
3
Filieri, Raffaele
3
Jin, Naehyun Paul
3
Kim, Jooyoung
3
Kuanr, Abhisek
3
Lee, Seonjeong
3
Line, Nathaniel D.
3
Mavondo, Felix
3
Pradhan, Debasis
3
Rauschnabel, Philipp A.
3
Sauer, Nicola E.
3
Tang, Liang
3
Ahn, Sun Joo
2
Amin, Muslim
2
Arnold, Mark J.
2
Assaker, Guy
2
Bagozzi, Richard P.
2
Baloglu, Seyhmus
2
Bodur, H. Onur
2
Casaló, Luis V.
2
Cheng, Li-Keng
2
Das, Gopal
2
De Angelis, Matteo
2
Dewnarain, Senika
2
Ekinci, Yuksel
2
Fan, Alei
2
Flavián Blanco, Carlos
2
Goh, Ben
2
Gustafsson, Anders
2
Hollebeek, Linda D.
2
Huang, Hazel H.
2
Jiang, Yuwei
2
Khoo-Lattimore, Catheryn
2
Kim, Kyungmin
2
more ...
less ...
Published in...
All
Journal of hospitality marketing & management
Psychology & marketing
Journal of business research : JBR
778
Journal of retailing and consumer services
685
The journal of product & brand management
320
The journal of brand management : an international journal
302
International journal of hospitality management
294
Asia Pacific journal of marketing and logistics
155
European journal of marketing : EJM
139
Journal of travel and tourism marketing
133
The journal of services marketing
133
Journal of marketing communications
132
International journal of contemporary hospitality management
125
Cogent business & management
120
Marketing intelligence & planning
118
International journal of internet marketing and advertising : IJIMA
115
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
111
International journal of consumer studies
109
Journal of the Academy of Marketing Science
109
Journal of international consumer marketing
105
Journal of strategic marketing
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
102
Journal of marketing
102
Management science : journal of the Institute for Operations Research and the Management Sciences
101
International journal of advertising : the review of marketing communications
100
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
97
Technological forecasting & social change : an international journal
97
Marketing letters : a journal of research in marketing
95
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
94
Journal of marketing management : MM
94
Journal of promotion management : innovations in planning and applied research
94
The service industries journal
93
The journal of consumer marketing
87
Tourism management : research, policies, practice
87
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
85
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
85
Journal of global marketing
84
Journal of fashion marketing and management
83
Journal of marketing research : JMR
81
Journal of consumer research : JCR ; an interdisciplinary bimonthly
80
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
311
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
2
How social media influencer collaborations are perceived by consumers
Thomas, Veronica L.
;
Fowler, Kendra
;
Taheran, Faegheh
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 168-183
Persistent link: https://www.econbiz.de/10014467483
Saved in:
3
Nostalgia and negotiation : the electronic word-of-mouth and social well-being of older consumers
Wilson-Nash, Carolyn
;
Pavlopoulou, Ismini
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 532-546
Persistent link: https://www.econbiz.de/10014467611
Saved in:
4
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
5
Eliminating customer experience pain points in complex customer journeys through smart service solutions
Holz, Heiko F.
;
Becker, Marc
;
Blut, Markus
;
Paluch, Stefanie
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 592-609
Persistent link: https://www.econbiz.de/10014467620
Saved in:
6
The impact of corporate social responsibility on consumer brand engagement and purchase intention at fashion retailers
Cuesta-Valiño, Pedro
;
Gutiérrez-Rodríguez, Pablo
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 649-664
Persistent link: https://www.econbiz.de/10014467626
Saved in:
7
Cue-reactivity to brand logos of consumers with a compulsive buying tendency : a consumer neuroscience perspective
Hubert, Mirja
;
Hubert, Marco
;
Mariani, Marcello M.
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 677-692
Persistent link: https://www.econbiz.de/10014467630
Saved in:
8
Social connectedness and well-being of elderly customers : do employee-to-customer interactions matter?
Feng, Kuo
;
Altinay, Levent
;
Alrawadieh, Zaid
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 174-195
Persistent link: https://www.econbiz.de/10013545829
Saved in:
9
Ordinary customer experience : conceptualization, characterization, and implications
Heinonen, Kristina
;
Lipkin, Michaela
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1720-1736
Persistent link: https://www.econbiz.de/10014338320
Saved in:
10
When to present an extended warranty : pre- vs. post-purchasing a product
Kim, Dongeun
;
Nayakankuppam, Dhananjay
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1821-1829
Persistent link: https://www.econbiz.de/10014338327
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->