//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of hospitality marketing & management"
~subject:"Comparison"
~subject:"Online-Marketing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Zeitungsanzeige"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Comparison
Online-Marketing
Advertising
2
Advertising effects
2
Consumer behaviour
2
Internet marketing
2
Konsumentenverhalten
2
Print advertising
2
Printwerbung
2
Werbewirkung
2
Werbung
2
Brand management
1
Celebrity endorsement
1
Celebrity-Werbung
1
Credibility
1
Destination management
1
Destinationsmanagement
1
Gastronomie
1
Glaubwürdigkeit
1
Holiday behaviour
1
Markenführung
1
Restaurant industry
1
Tourism marketing
1
Tourismusmarketing
1
Urlaubsverhalten
1
celebrity
1
destination marketing
1
online advertising
1
print advertisement
1
print advertising
1
restaurant advertising
1
self-congruity
1
source credibility
1
spokesperson
1
traveler behavior
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Kim, Youn-Kyung
1
Morosan, Cristian
1
Yoon, Donghwan
1
Published in...
All
Journal of hospitality marketing & management
International journal of advertising : the quarterly review of marketing communications
3
Journal of current issues and research in advertising : JCIRA
3
Journal of international consumer marketing
3
Journal of business research : JBR
2
Journal of promotion management : JPM
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
2
American economic journal : a journal of the American Economic Association
1
Australasian marketing journal
1
Business and Economic Research : BER
1
Eurasian business review
1
European journal of marketing : EJM
1
International journal of innovation & sustainable development : IJISD
1
International journal of internet marketing and advertising : IJIMA
1
International journal of technology marketing : IJTMkt
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Japan and the world economy : international journal of theory and policy
1
Journal for global business advancement : JGBA
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of business-to-business marketing
1
Journal of global business : JGB ; journal of the Association for Global Business
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of historical research in marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international selling and sales management
1
Journal of marketing communications
1
Journal of marketing management : MM
1
Journal of marketing research
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing
1
Journal of the Academy of Marketing Science
1
Marketing letters : a journal of research in marketing
1
Multichannel-Management
1
Quantitative marketing and economics : QME
1
Revue d'économie politique
1
The journal of current research in global business : JCRGB
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effects of self-congruity and source credibility on consumer responses to coffeehouse advertising
Yoon, Donghwan
;
Kim, Youn-Kyung
- In:
Journal of hospitality marketing & management
25
(
2016
)
1/2
,
pp. 167-196
Persistent link: https://www.econbiz.de/10011453986
Saved in:
2
The influence of DMO advertising on specific destination visitation behaviors
Morosan, Cristian
- In:
Journal of hospitality marketing & management
24
(
2015
)
1/2
,
pp. 47-75
Persistent link: https://www.econbiz.de/10010526375
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->