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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of internet commerce"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Kulkarni, Gauri"
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Consumer motivation
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Discrete choice
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Diskrete Entscheidung
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Kaufmotiv
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Kulkarni, Gauri
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of internet commerce
Journal of the Academy of Marketing Science
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The impact of online and offline information sources on automobile choice behavior
Kulkarni, Gauri
;
Ratchford, Brian Thomas
;
Kannan, P. K.
- In:
Journal of interactive marketing : a quarterly …
26
(
2012
)
3
,
pp. 167-175
Persistent link: https://www.econbiz.de/10009569260
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