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~isPartOf:"Journal of international consumer marketing"
~language:"eng"
~person:"Lee, Wei-Na"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Commentary"
~type_genre:"Kongress"
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Consumer behaviour
Konsumentenverhalten
2
Analysis of variance
1
Brand image
1
China
1
Comparison
1
Economic crisis
1
Japan
1
Knowledge
1
Markenimage
1
National culture
1
Nationalism
1
Nationalismus
1
Nationalkultur
1
Rules of origin
1
South Koreans
1
Südkoreaner
1
USA
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United States
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Ursprungsregeln
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Lee, Wei-Na
Khare, Arpita
7
Phau, Ian
5
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Ertz, Myriam
2
Gupta, Shruti
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
2
Kang, Inwon
2
Koo, Jakyung
2
Lee, Kaman
2
Lee, Sangwon
2
Legohérel, Patrick
2
Manrai, Ajay K.
2
Matharu, Gurmeet Kaur
2
McIntyre, John R.
2
Messner, Wolfgang
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Journal of international consumer marketing
Journal of business research : JBR
2
Corporate social responsibility and environmental management
1
Journal of current issues and research in advertising : JCIRA
1
Journal of global marketing
1
Journal of internet commerce
1
Journal of marketing communications
1
Journal of promotion management : JPM
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New directions in international advertising research
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ECONIS (ZBW)
2
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A cross-cultural study of consumer ethnocentrism between China and the US
Tsai, Wan-hsiu
;
Lee, Wei-Na
;
Song, Young-a.
- In:
Journal of international consumer marketing
25
(
2013
)
2
,
pp. 80-93
Persistent link: https://www.econbiz.de/10009737348
Saved in:
2
Country-of-origin effects on consumer product evaluation and purchase intention : the role of objective versus subjective knowledge
Lee, Jin Kyun
;
Lee, Wei-Na
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 137-151
Persistent link: https://www.econbiz.de/10003890762
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