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~isPartOf:"Journal of international consumer marketing"
~person:"Amarullah, Dudi"
~person:"Godwin, Lynn"
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Journal of international consumer marketing
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Ethnocentrism and consumer knowledge in the U.S. auto consumer
Story, John
;
Godwin, Lynn
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 451-463
Persistent link: https://www.econbiz.de/10014422396
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Utilization of theory of planned behavior to predict consumer behavioral intention toward "buy-local" campaign : do national identity expressions matter?
Amarullah, Dudi
;
Handriana, Tanti
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 526-541
Persistent link: https://www.econbiz.de/10014422444
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