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~isPartOf:"Journal of international consumer marketing"
~person:"Legohérel, Patrick"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
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China
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Culture
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E-commerce
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intention
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online booking
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technology acceptance
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Legohérel, Patrick
Khare, Arpita
8
Phau, Ian
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
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Ertz, Myriam
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Journal of international consumer marketing
Journal of retailing and consumer services
3
International journal of contemporary hospitality management
1
Journal of vacation marketing : an international journal
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
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A cross-cultural validation of the tourism web acceptance model (T-WAM) in different cultural contexts
Besbes, Alia
;
Legohérel, Patrick
;
Kucukusta, Deniz
; …
- In:
Journal of international consumer marketing
28
(
2016
)
3
,
pp. 211-226
Persistent link: https://www.econbiz.de/10011507326
Saved in:
2
Culture, time orientation, and exploratory buying behavior
Legohérel, Patrick
;
Daucé, Bruno
;
Hsu, Cathy H. C.
; …
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 93-107
Persistent link: https://www.econbiz.de/10003890701
Saved in:
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