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~isPartOf:"Journal of international consumer marketing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~subject:"Designation of origin"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Subject
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Brand image
Consumer behaviour
Cultural identity
Designation of origin
Konsumentenverhalten
312
Markenimage
73
Brand management
65
Markenführung
65
China
57
Kulturelle Identität
56
Herkunftsbezeichnung
47
USA
43
United States
43
National culture
39
Nationalkultur
39
Comparison
37
Vergleich
37
International marketing
33
Internationales Marketing
33
Advertising effects
31
Brand
31
India
31
Indien
31
Markenartikel
31
Werbewirkung
31
Advertising
27
Beziehungsmarketing
27
Online retailing
27
Online-Handel
27
Relationship marketing
27
Internet marketing
26
Online-Marketing
26
Social Web
26
Social web
26
Werbung
26
Luxury goods
25
Luxusgüter
25
Customer satisfaction
17
Kundenzufriedenheit
17
Viral marketing
17
more ...
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Online availability
All
Undetermined
193
Free
9
Type of publication
All
Article
325
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
326
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
326
Author
All
Khare, Arpita
8
Phau, Ian
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Mooij, Marieke K. de
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Sohail, M. Sadiq
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Ertz, Myriam
2
Gupta, Shruti
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
2
Kang, Inwon
2
Koo, Jakyung
2
Lala, Vishal
2
Lee, Kaman
2
Lee, Wei-Na
2
Legohérel, Patrick
2
Manrai, Ajay K.
2
Matharu, Gurmeet Kaur
2
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Published in...
All
Journal of international consumer marketing
Journal of business research : JBR
2,063
Journal of retailing and consumer services
1,951
International journal of consumer studies
758
International journal of hospitality management
749
Psychology & marketing
688
Journal of consumer research : JCR ; an interdisciplinary bimonthly
602
The journal of brand management : an international journal
475
The journal of product & brand management
457
Asia Pacific journal of marketing and logistics
413
Tourism management : research, policies, practice
389
European journal of marketing : EJM
387
Journal of travel and tourism marketing
387
Journal of marketing research : JMR
360
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
350
Journal of marketing management : MM
336
Management science : journal of the Institute for Operations Research and the Management Sciences
336
Journal of marketing communications
315
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
314
Journal of retailing
314
Marketing letters : a journal of research in marketing
302
The journal of consumer marketing
302
Journal of business ethics : JOBE
301
International journal of retail & distribution management
300
Journal of consumer behaviour : an international research review
299
Cogent business & management
297
Journal of marketing
295
Journal of fashion marketing and management
293
Journal of the Academy of Marketing Science
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
284
The international review of retail, distribution and consumer research
278
International journal of contemporary hospitality management
276
Marketing intelligence & planning
273
The journal of services marketing
273
Journal of hospitality marketing & management
272
Technological forecasting & social change : an international journal
270
Journal of economic psychology : research in economic psychology and behavioral economics
263
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
258
Food policy : economics planning and politics of food and agriculture
255
Young consumers : insight and ideas for responsible marketers
243
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Source
All
ECONIS (ZBW)
326
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326
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1
Attitudes toward ethical consumption in clothing : comparing peruvian and Portuguese consumers
Bairrada, Cristela Maia
;
Coelho, Arnaldo
;
Moreira, …
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 180-196
Persistent link: https://www.econbiz.de/10014515024
Saved in:
2
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
3
The impact of store brands on intangible aspects of consumer welfare
Boyle, Peter J.
;
Kim, Juyoung
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10014515020
Saved in:
4
Is cause-related marketing all the same for different cultures?
Mora, Elísabet
;
Küster, Inés
;
Vila, Natalia
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014515023
Saved in:
5
The moderating role of Hofstede's cultural dimensions on consumer purchasing of organic food
Matharu, Gurmeet Kaur
;
von der Heidt, Tania
;
Sorwar, Golam
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 21-40
Persistent link: https://www.econbiz.de/10014515005
Saved in:
6
Role of intrinsic and extrinsic cues on consumers' perceived product quality in an emerging market
Samu, Sridhar
;
Chattopadhyay, Tanmay
;
Mishra, Anubhav
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10014515018
Saved in:
7
The role of positive anticipated emotions in influencing purchase intentions of battery electric cars in emerging markets
Sharma, Abhinav
;
Singh, Deepak
;
Misra, Richa
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10014515019
Saved in:
8
Socio-demographic and loyalty assessment of brand proud consumers : a segmentation study
Nandy, Subarna
;
Sondhi, Neena
;
Joshi, Himanshu
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 80-96
Persistent link: https://www.econbiz.de/10014515016
Saved in:
9
A systematic literature review of the relationship between consumer ethnocentrism and product evaluation
Trivedi, Sunil Dutt
;
Tapar, Archit Vinod
;
Dharmani, Pranav
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 41-61
Persistent link: https://www.econbiz.de/10014515006
Saved in:
10
Adapting Richins' (2004) short-form material values scales for Latin American application
Conejo, Francisco J.
;
Gamboa, Enrique A.
;
Young, Clifford E.
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014321464
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