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~isPartOf:"Journal of international marketing"
~isPartOf:"Psychology & marketing"
~subject:"Game theory"
~subject:"Gerechtigkeit"
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Search: subject_exact:"Nationalbewußtsein"
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Gerechtigkeit
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Culture's impact on the importance of fairness in interorganizational relationships
Lund, Donald J.
;
Scheer, Lisa K.
;
Kozlenkova, Irina V.
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 21-43
Persistent link: https://www.econbiz.de/10010233210
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2
Cultural diversity and marketing transactions : are market integration, large community size, and world religions necessary for fairness in ephemeral exchanges?
Woodside, Arch G.
;
Zhang, Mann
- In:
Psychology & marketing
30
(
2013
)
3
,
pp. 263-276
Persistent link: https://www.econbiz.de/10009728497
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