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~isPartOf:"Journal of macromarketing"
~subject:"Consumer behaviour"
~subject:"Internationales Marketing"
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Consumer behaviour
Internationales Marketing
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responsible marketing
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African economies
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marketing excellence.
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Sheth, Jagdish N.
3
Dadzie, Kofi Q.
2
Parvatiyar, Atul
1
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Journal of macromarketing
Legends in consumer behavior
42
Legends in marketing
16
Journal of business research : JBR
2
Journal of global marketing
2
Journal of marketing theory and practice
2
Journal of the Academy of Marketing Science
2
Best practices in international marketing
1
Emerald Points
1
Emerald Points Ser.
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European journal of marketing
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Faculty working paper / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Faculty working papers / College of Commerce and Business Administration / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Global business perspectives series
1
Handbook of relationship marketing
1
Handbook on cross-cultural marketing
1
Harper & Row's series in marketing management
1
Journal of Consumer Marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing theory and practice : JMTP
1
Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
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Sustainable marketing : market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
2
Perspectives on macromarketing in the African context : introduction to the special issue
Dadzie, Kofi Q.
;
Sheth, Jagdish N.
- In:
Journal of macromarketing
40
(
2020
)
1
,
pp. 8-12
Persistent link: https://www.econbiz.de/10012159099
Saved in:
3
Special issue: macromarketing in the African context
Dadzie, Kofi Q.
(
ed.
);
Sheth, Jagdish N.
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012159192
Saved in:
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