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Journal of macromarketing
European journal of operational research : EJOR
32
Post-Print / HAL
16
Technological forecasting & social change : an international journal
16
European Journal of Operational Research
15
Research policy : policy, management and economic studies of science, technology and innovation
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
8
Economics Papers from University Paris Dauphine
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IZA Discussion Papers
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Journal of Business Ethics
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Journal of Enterprising Communities: People and Places in the Global Economy
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The European journal of health economics : HEPAC ; health economics in prevention and care
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Environment, Development and Sustainability
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Journal of business research : JBR
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Journal of promotion management : JPM
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Discussion paper series / IZA
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International Journal of Sustainable Development
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Journal for East European Management Studies
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Journal of Strategy and Management
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Management information systems : mis quarterly
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Africa Spectrum
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Discussion Papers / Zentrum für Entwicklungsforschung (ZEF), Rheinische Friedrich-Wilhelms-Universität Bonn
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Diskussionspapier / Lehrstuhl für Wirtschaftsethik, Martin-Luther-Universität Halle-Wittenberg
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Human systems management : HSM
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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1
Towards a Bhaskarian metatheory for marketing systems
Simmonds, Hamish
- In:
Journal of macromarketing
44
(
2024
)
2
,
pp. 493-509
Persistent link: https://www.econbiz.de/10014584751
Saved in:
2
Positive liberty, negative liberty, and marketing regulations : a holistic analysis
Yan, Qiang
;
Hyman, Michael R.
- In:
Journal of macromarketing
44
(
2024
)
1
,
pp. 59-73
Persistent link: https://www.econbiz.de/10014584706
Saved in:
3
The powers and perils of
societal
advertising
Livas, Christos
- In:
Journal of macromarketing
41
(
2021
)
3
,
pp. 454-470
Persistent link: https://www.econbiz.de/10012593654
Saved in:
4
Marketers as appropriate marital partners : historical perspectives and future prospects
Godwin, Lynn R.
- In:
Journal of macromarketing
43
(
2023
)
4
,
pp. 441-446
Persistent link: https://www.econbiz.de/10014433502
Saved in:
5
The future of macromarketing : recommendations based on a content analysis of the past twelve years of the journal of macromarketing
Ekici, Ahmet
;
Genc, Tugce Ozgen
;
Celik, Hafize
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 25-47
Persistent link: https://www.econbiz.de/10012485416
Saved in:
6
If not now, when? : the timeliness of developing a dialogue between consumer culture theoretic and macromarketing perspectives
Fischer, Eileen
- In:
Journal of macromarketing
39
(
2019
)
1
,
pp. 103-105
Persistent link: https://www.econbiz.de/10012009097
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