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~isPartOf:"Journal of management information systems : JMIS"
~isPartOf:"Journal of marketing communications"
~person:"Ball, Joan P."
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Ball, Joan P.
Muehling, Darrel D.
6
Benbasat, Izak
5
Um, Nam-Hyun
5
Clemons, Eric K.
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Jiang, Zhenhui
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Pandemic pains to Instagram gains! : COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in Sub-Saharan Africa : tech-native vs non-native generations
Mahmoud, Ali B.
;
Ball, Joan P.
;
Rubin, Daniel
;
Fuxman, …
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 864-888
Persistent link: https://www.econbiz.de/10013493048
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