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~isPartOf:"Journal of marketing"
~isPartOf:"NBER working paper series"
~language:"eng"
~person:"Herhausen, Dennis"
~subject:"Markenimage"
~subject:"Psychology of advertising"
~subject:"Rauchen"
~subject:"Relationship marketing"
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Complaint de-escalation strategies on social media
Herhausen, Dennis
;
Grewal, Lauren
;
Cummings, Krista Hill
; …
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 210-231
Persistent link: https://www.econbiz.de/10014245084
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