//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing"
~person:"Gretz, Richard T."
~source:"econis"
~subject:"Software"
~subject:"Wettbewerb"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Digitale Plattform"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Software
Wettbewerb
Digital platform
2
Digitale Plattform
2
Beziehungsmarketing
1
Competition
1
Computerspiel
1
Consumer behaviour
1
Customer satisfaction
1
Dienstleistungsqualität
1
Digitale Dienste
1
E-commerce
1
Electronic Commerce
1
Franchising
1
Konsumentenverhalten
1
Kundenzufriedenheit
1
Market entry
1
Markteintritt
1
Network economics
1
Netzwerkökonomik
1
Relationship marketing
1
Service quality
1
Share Economy
1
Sharing economy
1
Software industry
1
Softwareindustrie
1
Video game
1
Web-based service
1
cannibalization
1
customer defection
1
disintermediation
1
entertainment franchise
1
halo effect
1
hazard model
1
indirect network effects
1
opportunism
1
platform markets
1
service platforms
1
sharing economy
1
superstars
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Gretz, Richard T.
Allen, B. J.
1
Basuroy, Suman
1
Houston, Mark B.
1
Published in...
All
Journal of marketing
Source
All
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Halo or cannibalization? : how new software entrants impact sales of incumbent software in platform markets
Allen, B. J.
;
Gretz, Richard T.
;
Houston, Mark B.
; …
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 59-78
Persistent link: https://www.econbiz.de/10013258849
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->