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~subject:"USA"
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Journal of marketing
Journal of macromarketing : examining the interactions among markets, marketing, and society
24
SpringerLink / Bücher
22
Journal of business research : JBR
18
Journal of marketing management : MM
18
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
17
Political marketing in the United States
13
Journal of marketing education : JME
11
Business horizons
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of historical research in marketing
9
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
Marketing intelligence & planning
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Journal of business strategy
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
AMS review : official publication of the Academy of Marketing Science
5
Australasian marketing journal
5
EBSCOhost eBook Collection
5
Electronic markets : the international journal on networked business
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of macromarketing
5
Marketing theory
5
Springer eBook Collection / Business and Economics
5
Springer eBook Collection / Business and Management
5
Working paper / National Bureau of Economic Research, Inc.
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
After sixty : marketing to baby boomers reaching their big transition years
4
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
4
Enterprise & society : the international journal of business history
4
Eurasian studies in business and economics
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ECONIS (ZBW)
11
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1
Commentary: mind your text in marketing practice
Chapman, Chris
- In:
Journal of marketing
84
(
2020
)
1
,
pp. 26-31
Persistent link: https://www.econbiz.de/10012176298
Saved in:
2
Special issue: theory and practice in marketing
2017
Persistent link: https://www.econbiz.de/10011697504
Saved in:
3
Marketing communication strategies and consumer financial decision making : the role of national culture
Petersen, J. Andrew
;
Kushwaha, Tarun
;
Kumar, V.
- In:
Journal of marketing
79
(
2015
)
1
,
pp. 44-63
Persistent link: https://www.econbiz.de/10010502724
Saved in:
4
My plans for Journal of Marketing : an Editor in Chief's perspective
Kumar, V.
- In:
Journal of marketing
78
(
2014
)
4
,
pp. 1-3
Persistent link: https://www.econbiz.de/10010381375
Saved in:
5
Emotional intelligence in marketing exchanges
Kidwell, Blair
;
Hardesty, David M.
;
Murtha, Brian R.
; …
- In:
Journal of marketing
75
(
2011
)
1
,
pp. 78-95
Persistent link: https://www.econbiz.de/10008840469
Saved in:
6
Marketing in the C-suite : a study of chief marketing officer power in firms' top management teams
Nath, Pravin
;
Mahajan, Vijay
- In:
Journal of marketing
75
(
2011
)
1
,
pp. 60-77
Persistent link: https://www.econbiz.de/10008840470
Saved in:
7
The impact of customer relationship management implementation on cost and profit efficiencies : evidence from the US commercial banking industry
Krasnikov, Alexander
;
Jayachandran, Satish
;
Kumar, V.
- In:
Journal of marketing
73
(
2009
)
6
,
pp. 61-76
Persistent link: https://www.econbiz.de/10003901104
Saved in:
8
Marketing negotiations in France, Germany, the United Kingdom, and the United States
Campbell, Nigel C.
(
contributor
)
- In:
Journal of marketing
52
(
1988
)
2
,
pp. 49-62
Persistent link: https://www.econbiz.de/10001055293
Saved in:
9
Marketings's interaction with other functional units : a conceptual framework and empir. evidence
Ruekert, Robert W.
- In:
Journal of marketing
51
(
1987
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10001053016
Saved in:
10
The index of consumer sentiment toward marketing
Gaski, John F.
- In:
Journal of marketing
50
(
1986
)
3
,
pp. 71-81
Persistent link: https://www.econbiz.de/10001011991
Saved in:
1
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