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~isPartOf:"Journal of marketing communications"
~subject:"Deepwater Horizon"
~subject:"Kanada"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Firmeninformation"
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BP and the Deepwater Horizon oil spill : a case study of how company management employed public relations to restore a damaged brand
Kanso, Ali M.
;
Nelson, Richard Alan
;
Kitchen, Philip J.
- In:
Journal of marketing communications
26
(
2020
)
7
,
pp. 703-731
Persistent link: https://www.econbiz.de/10012314011
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Mining for mindsets : the conceptual anatomy of a successful crisis communication strategy in mining
Charlebois, Sylvain
;
Elliott, Greg
- In:
Journal of marketing communications
15
(
2009
)
1
,
pp. 55-71
Persistent link: https://www.econbiz.de/10003820494
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