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Journal of marketing communications
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East European transition and EU enlargement : a quantitative approach ; with 105 tables
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Adolescents, advergames and snack foods : effects of positive affect and experience on memory and choice
Hernandez, Monica D.
;
Chapa, Sindy
- In:
Journal of marketing communications
16
(
2010
)
1/2
,
pp. 59-68
Persistent link: https://www.econbiz.de/10003952928
Saved in:
2
Adolescents, advergames and snack foods: Effects of positive affect and experience on memory and choice
Hernandez, Monica
;
Chapa, Sindy
- In:
Journal of marketing communications
16
(
2010
)
1
,
pp. 59-69
Persistent link: https://www.econbiz.de/10008373334
Saved in:
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