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~isPartOf:"Journal of marketing for higher education"
~subject:"Bildungsverhalten"
~subject:"Großbritannien"
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Bildungsverhalten
Großbritannien
Higher education institution
163
Hochschule
163
Students
92
Studierende
92
Studium
46
University education
46
Brand management
42
Markenführung
42
higher education
36
Beziehungsmarketing
28
Relationship marketing
28
Nonprofit marketing
27
Nonprofit-Marketing
27
USA
26
United States
26
Dienstleistungsqualität
25
Service quality
25
Brand image
24
Markenimage
24
Customer satisfaction
23
Kundenzufriedenheit
23
Consumer behaviour
22
Konsumentenverhalten
22
Internet marketing
20
Online-Marketing
20
Social Web
18
Social web
18
Marketing management
14
Marketingmanagement
14
E-Learning
11
E-learning
11
Higher education
10
Reputation
8
student satisfaction
8
Brand
7
Educational behaviour
7
Markenartikel
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13
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Allen, Evelyn C.
1
Ayoubi, Rami M.
1
Broekemier, Gregory M.
1
Chapleo, Chris
1
Clements, Michael P.
1
Collisson, Brian
1
Crawford, Elizabeth Crisp
1
Djihane Ammari
1
Durán, María Victoria Carrillo
1
Díaz, Ana Castillo
1
Elsharnouby, Tamer H.
1
Ferguson, Sarah
1
Forbes, Jeannie
1
Fudge, Julie
1
Galan, Mianda
1
Hodge, Kay A.
1
Huisman, Jeroen
1
Jackson, Jeremy J.
1
James-MacEachern, Melissa
1
Johnson, Ane Turner
1
Knight, Elizabeth Bronwen
1
Lawley, Meredith
1
Massoud, Hiba K.
1
Muhammad Tahir Jan
1
Ng, Irene
1
Prach, Jessica
1
Pritchard, Andrew
1
Wilkinson, Stephen
1
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Journal of marketing for higher education
Discussion paper series / IZA
111
Economics of education review
103
IZA Discussion Paper
58
NBER working paper series
48
NBER Working Paper
40
CESifo working papers
27
Education economics
26
Working paper / National Bureau of Economic Research, Inc.
25
Applied economics
20
Labour economics : official journal of the European Association of Labour Economists
20
Journal of public economics
18
Applied economics letters
16
Discussion paper
16
Research policy : policy, management and economic studies of science, technology and innovation
13
Research paper series / Department for Business Innovation & Skills
12
Working paper
12
The international journal of management education
11
Discussion papers / CEPR
10
The B.E. journal of economic analysis & policy
10
Working paper series
10
CESifo Working Paper Series
9
GLO discussion paper
9
Journal of economic behavior & organization : JEBO
9
British journal of management : BJM
7
European economic review : EER
7
International journal of education economics and development
7
The journal of technology transfer
7
Warwick economic research papers
7
China economic review : an international journal
6
Discussion papers / Deutsches Institut für Wirtschaftsforschung
6
International journal of manpower
6
International journal of public sector management : IJPSM
6
Journal of sports economics
6
The economic journal : the journal of the Royal Economic Society
6
Transitions from education to work : new perspectives from Europe and beyond
6
Contemporary economic policy : a journal of Western Economic Association International
5
Discussion papers / National Institute of Economic and Social Research
5
International journal of entrepreneurial behaviour & research
5
Journal of career development
5
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ECONIS (ZBW)
13
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1
The homogenisation of prospectuses over the period of massification in the UK
Knight, Elizabeth Bronwen
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10013277081
Saved in:
2
College choice & the consumer : the impact of gender on higher education enrollment
Prach, Jessica
;
Johnson, Ane Turner
;
Ferguson, Sarah
- In:
Journal of marketing for higher education
34
(
2024
)
1
,
pp. 415-435
Persistent link: https://www.econbiz.de/10014566984
Saved in:
3
Do aspirational role models inspire or backfire? : perceived similarity mediates the effect of role models on minority students' college choices
Allen, Evelyn C.
;
Collisson, Brian
- In:
Journal of marketing for higher education
30
(
2020
)
2
,
pp. 221-238
Persistent link: https://www.econbiz.de/10012312396
Saved in:
4
Advertising online by educational institutions and students' reaction : a study of Malaysian Universities
Muhammad Tahir Jan
;
Djihane Ammari
- In:
Journal of marketing for higher education
26
(
2016
)
2
,
pp. 168-180
Persistent link: https://www.econbiz.de/10011618646
Saved in:
5
Do flexible admission systems affect student enrollment? : evidence from UK universities
Massoud, Hiba K.
;
Ayoubi, Rami M.
- In:
Journal of marketing for higher education
29
(
2019
)
1
,
pp. 84-101
Persistent link: https://www.econbiz.de/10012179300
Saved in:
6
Undergraduate choice of major and major satisfaction : an expanded role for personality measures
Pritchard, Andrew
;
Fudge, Julie
;
Crawford, Elizabeth Crisp
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 155-174
Persistent link: https://www.econbiz.de/10011944552
Saved in:
7
A comparative study of international recruitment : tensions and opportunities in institutional recruitment practice
James-MacEachern, Melissa
- In:
Journal of marketing for higher education
28
(
2018
)
2
,
pp. 247-265
Persistent link: https://www.econbiz.de/10011944583
Saved in:
8
Student co-creation behavior in higher education : the role of satisfaction with the university experience
Elsharnouby, Tamer H.
- In:
Journal of marketing for higher education
25
(
2015
)
2
,
pp. 238-262
Persistent link: https://www.econbiz.de/10011497297
Saved in:
9
Social media's use in postgraduate students' decision-making journey : an exploratory study
Galan, Mianda
;
Lawley, Meredith
;
Clements, Michael P.
- In:
Journal of marketing for higher education
25
(
2015
)
2
,
pp. 287-312
Persistent link: https://www.econbiz.de/10011497301
Saved in:
10
International student destination choice : the influence of home campus experience on the decision to consider branch campuses
Wilkinson, Stephen
;
Huisman, Jeroen
- In:
Journal of marketing for higher education
21
(
2011
)
1
,
pp. 61-83
Persistent link: https://www.econbiz.de/10009295471
Saved in:
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