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~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
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Exploring social media influencers' moral dilemmas through role theory
Grgurić Čop, Nina
;
Culiberg, Barbara
;
First Komen, Ivana
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
1/2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014549712
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