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~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
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What makes people choose within-domain versus across-domain compensation following a self-threat? : the role of self-verification motives
Brannon, Daniel C.
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
9/10
,
pp. 940-964
Persistent link: https://www.econbiz.de/10012178454
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