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~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of nonprofit & public sector marketing"
~isPartOf:"Journal of open innovation : technology, market, and complexity"
~isPartOf:"Managerial and decision economics : MDE ; the international journal of research and progress in management economics"
~person:"Daellenbach, Kate"
~subject:"Experten"
~subject:"Innovation management"
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Journal of marketing management : MM
Journal of nonprofit & public sector marketing
Journal of open innovation : technology, market, and complexity
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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Examining the influence
of
the individual in arts sponsorship decisions
Daellenbach, Kate
;
Thirkell, Peter
;
Zander, Lena
- In:
Journal of nonprofit & public sector marketing
25
(
2013
)
1
,
pp. 81-104
Persistent link: https://www.econbiz.de/10009738226
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