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~isPartOf:"Marketing management : a cultural perspective"
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Journal of marketing management : MM
Marketing management : a cultural perspective
Kompetenz : Festschrift - Prof. Dr. John Erpenbeck zum 70. Geburstag
6
Business schools under fire : humanistic management education as the way forward
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Catering to consumers or consuming the caterers : a bridge too far..., way too far
Holbrook, Morris L.
- In:
Marketing management : a cultural perspective
,
(pp. 489-504)
.
2012
Persistent link: https://www.econbiz.de/10009508071
Saved in:
2
Market subjectivity and neoliberal governmentality in higher education
Varman, Rohit
;
Saha, Biswatosh
;
Skålén, Per
- In:
Journal of marketing management : MM
27
(
2011
)
11/12
,
pp. 1163-1185
Persistent link: https://www.econbiz.de/10009387532
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