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~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Tourism management perspectives : TMP"
~person:"Hu, Runhong"
~person:"Langhof, Jan G."
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Consumer behaviour
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Freizeitwirtschaft
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Augmented reality (AR)
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Beziehungsmarketing
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Hu, Runhong
Langhof, Jan G.
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Journal of marketing management : MM
Tourism management perspectives : TMP
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ECONIS (ZBW)
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Applying augmented reality (AR) technologies in theatrical performances in theme parks : a transcendent experience perspective
Hu, Runhong
;
Wang, Chaohui
;
Zhang, Tingting
;
Nguyen, Thixuan
- In:
Tourism management perspectives : TMP
40
(
2021
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013209330
Saved in:
2
Pirates, ghosts, and customer loyalty : reviewing the dark ride experience
Langhof, Jan G.
;
Güldenberg, Stefan
- In:
Tourism management perspectives : TMP
31
(
2019
),
pp. 398-420
Persistent link: https://www.econbiz.de/10012113075
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