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~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~person:"Arsel, Zeynep"
~subject:"Consumer behaviour"
~subject:"Impact assessment"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Arsel, Zeynep
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Journal of marketing management : MM
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Editorial: Introduction : theorising gender and gendering theory in marketing and consumer research
Arsel, Zeynep
;
Eräranta, Kirsi
;
Moisander, Johanna
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1553-1558
Persistent link: https://www.econbiz.de/10011407484
Saved in:
2
Special issue: Theorising gender and gendering theory in marketing and consumer research
Arsel, Zeynep
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011407678
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