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~isPartOf:"Journal of marketing management : MM"
~person:"Wagner, Ralf"
~subject:"Health care system"
~subject:"Supplier relationship management"
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Journal of marketing management : MM
The journal of business & industrial marketing
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The impact of perceived innovativeness n maintaining a buyer-seller relationship in health care markets : a cross-cultural study
Falkenreck, Christine
;
Wagner, Ralf
- In:
Journal of marketing management : MM
27
(
2011
)
3/4
,
pp. 225-242
Persistent link: https://www.econbiz.de/10008989911
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