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~isPartOf:"Journal of marketing management : MM"
~subject:"Mobiltelefon"
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Mobiltelefon
Brand loyalty
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Journal of marketing management : MM
Asia Pacific journal of marketing and logistics
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Antecedents of consumer brand engagement and brand loyalty
Leckie, Civilai
;
Nyadzayo, Munyaradzi
;
Johnson, Lester W.
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 558-578
Persistent link: https://www.econbiz.de/10011483114
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