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~isPartOf:"Journal of marketing management : MM"
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Journal of marketing management : MM
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Making a difference through marketing : a quest for diverse perspectives
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Developing a Value-Based Measure of Market Orientation in an Interactive Service Relationship
Chen, Shu-Ching
;
Quester, Pascale G.
- In:
Journal of marketing management : MM
21
(
2005
)
7-8
,
pp. 779-808
Persistent link: https://www.econbiz.de/10006956521
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