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~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Working paper / Norges Bank"
~person:"Lenk, Peter J."
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Lenk, Peter J.
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Journal of marketing research : JMR
Management science : journal of the Institute for Operations Research and the Management Sciences
Working paper / Norges Bank
Fundamentals of marketing research ; Vol. 6
1
Handbook of choice modelling
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of banking & finance
1
Quantitative marketing and economics : QME
1
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ECONIS (ZBW)
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A probit model with structured covariance for similarity effects and source of volume calculations
Dotson, Jeffrey P.
;
Howell, John R.
;
Brazell, Jeff D.
; …
- In:
Journal of marketing research : JMR
55
(
2018
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10011819640
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2
Posterior predictive model checking : an application to multivariate normal heterogeneity
Gilbride, Timothy J.
;
Lenk, Peter J.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 896-909
Persistent link: https://www.econbiz.de/10008666381
Saved in:
3
The value of informative priors in Bayesian inference with sparse data
Lenk, Peter J.
;
Orme, Bryan
- In:
Journal of marketing research : JMR
46
(
2009
)
6
,
pp. 832-845
Persistent link: https://www.econbiz.de/10003927148
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