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~isPartOf:"Journal of marketing research : JMR"
~person:"Goldsmith, Kelly"
~person:"Simonson, Itamar"
~subject:"Marketing theory"
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Journal of marketing research : JMR
Research paper series / Stanford Graduate School of Business
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Preference fluency in choice
Novemsky, Nathan
;
Dhar, Ravi
;
Schwarz, Norbert
; …
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 347-356
Persistent link: https://www.econbiz.de/10003547543
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