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~isPartOf:"Journal of marketing theory and practice"
~subject:"Konsumentenverhalten"
~subject:"Retail outlet"
~subject:"Retail trade"
~subject:"Sales promotion"
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Konsumentenverhalten
Retail outlet
Retail trade
Sales promotion
Ladengeschäft
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Consumer behaviour
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Corporate reputation
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Einkaufsverhalten
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Firmenimage
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Girls
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Mädchen
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Psychology of advertising
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Sales behaviour
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Journal of marketing theory and practice
SpringerLink / Bücher
12
Journal of retailing and consumer services
11
BestMasters
6
European retail research
5
Shopper-Marketing : mit Shopper Insights zu effektiver Markenführung bis an den POS
5
Journal of marketing
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Le commerce dans tous ses états : espaces marchands et enjeux de société
4
NBER working paper series
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
4
Psychology & marketing
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Visual merchandising : the image of selling
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Faculty & research / Insead : working paper series
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Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
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Improving marketing strategies for private label products
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Interaktives Marketing
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International journal of retail & distribution management
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Marketing : ZFP ; journal of research and management
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Springer eBook Collection / Business and Economics
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Working paper / National Bureau of Economic Research, Inc.
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Beiträge und Studien des Instituts für Verkehrswissenschaft der Universität Münster
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Brick & mortar shopping in the 21st century
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Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
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Der Markt : international journal of marketing
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Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
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Facetten des Konsumenten- und Käuferverhaltens in Theorie und Praxis
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Forschungsgruppe Konsum und Verhalten
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Forum Marketing
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Handel 4.0 : die Digitalisierung des Handels - Strategien, Technologien, Transformation
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Harvard business review on retailing and merchandising
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Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
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International journal of consumer studies
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Journal of business logistics : JBL
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Journal of business research : JBR
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Journal of retailing
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Management and marketing for improved retail competitiveness and performance
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ECONIS (ZBW)
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The thin line between love and hate of attention : the customer shopping experience
Alhouti, Sarah
;
Gillespie, Erin Adamson
;
Chang, Woojung
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 415-433
Persistent link: https://www.econbiz.de/10011340222
Saved in:
2
Social store identity and adolescent females' store attitudes and behaviors
Beatty, Sharon E.
;
Givan, Alexa M.
;
Franke, George R.
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
1
,
pp. 38-56
Persistent link: https://www.econbiz.de/10010484122
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