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~isPartOf:"Journal of operations management"
~language:"eng"
~subject:"Marketing"
~subject:"Production management"
~subject:"SME"
~type:"article"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Graue Literatur"
~type_genre:"Working Paper"
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Marketing
Production management
SME
Beziehungsmarketing
17
Relationship marketing
17
Consumer behaviour
6
Konsumentenverhalten
6
Online retailing
6
Online-Handel
6
E-commerce
5
Einzelhandel
5
Electronic Commerce
5
Retail trade
5
Lieferantenmanagement
4
Lieferkette
4
Supplier relationship management
4
Supply chain
4
Multichannel strategy
3
Multikanalvertrieb
3
Betriebliche Wertschöpfung
2
Business services
2
Customer satisfaction
2
Distribution channel
2
Innovation
2
Kundenzufriedenheit
2
Produktionswirtschaft
2
Unternehmensdienstleistung
2
Value creation
2
Vertriebsweg
2
Artificial intelligence
1
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Automatisierung
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Bekleidungsindustrie
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Berufsbildung
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Buyer-supplier relationships
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China
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Aufsatz in Zeitschrift
Graue Literatur
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Frankel, Robert
1
Hübner, Alexander
1
Leeuw, Sander de
1
Mollenkopf, Diane A.
1
Rooderkerk, Robert
1
Russo, Ivan
1
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Journal of operations management
Journal of business research : JBR
23
Industrial marketing management : the international journal for industrial and high-tech firms
17
The journal of business & industrial marketing
16
Journal of business-to-business marketing
10
Journal of small business and enterprise development
9
Cogent business & management
8
Journal of strategic marketing
8
Journal of the Academy of Marketing Science
7
Marketing intelligence & planning
7
European journal of marketing : EJM
6
International journal of electronic customer relationship management : IJECRM
6
Journal of retailing and consumer services
6
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
Asia Pacific journal of marketing and logistics
5
Business horizons
5
Journal of modelling in management
5
The service industries journal
5
Central European business review : CEBR
4
International journal of economic perspectives : IJEP
4
International small business journal : researching entrepreneurship
4
Journal of marketing management : MM
4
The marketing review
4
International journal of contemporary hospitality management
3
International journal of entrepreneurship and small business
3
International journal of innovation management
3
International journal of logistics systems and management
3
International journal of production economics
3
International journal of retail & distribution management
3
International journal of technoentrepreneurship : IJTE
3
Journal of East European management studies : JEEMS
3
Journal of Islamic marketing
3
Journal of business ethics : JOBE
3
Journal of customer behaviour
3
Journal of euromarketing
3
Journal of financial services marketing : JFSM
3
Journal of historical research in marketing
3
Journal of open innovation : technology, market, and complexity
3
Journal of research in marketing and entrepreneurship : JRME
3
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
3
Management research review
3
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ECONIS (ZBW)
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Advancing the marketing-operations interface in omnichannel retail
Rooderkerk, Robert
;
Leeuw, Sander de
;
Hübner, Alexander
- In:
Journal of operations management
69
(
2023
)
2
,
pp. 188-196
Persistent link: https://www.econbiz.de/10014293327
Saved in:
2
Creating value through returns management : exploring the marketing-operations interface
Mollenkopf, Diane A.
;
Frankel, Robert
;
Russo, Ivan
- In:
Journal of operations management
29
(
2011
)
5
,
pp. 391-403
Persistent link: https://www.econbiz.de/10009129659
Saved in:
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