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~isPartOf:"Journal of promotion management : JPM"
~person:"Blakemore, Jason"
~source:"econis"
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Effectiveness of indecent language in advertising on young adult consumer attitudes and purchase intent
Ilicic, Jasmina
;
Blakemore, Jason
- In:
Journal of promotion management : JPM
21
(
2015
)
5
,
pp. 614-629
Persistent link: https://www.econbiz.de/10011433573
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