//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of promotion management : innovations in planning and applied research"
~person:"Burroughs, Benjamin"
~subject:"Customer integration"
~subject:"Konsumentenverhalten"
~subject:"Marketing management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Soziale Medien"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Customer integration
Konsumentenverhalten
Marketing management
Brand management
1
Consumer behaviour
1
Internet marketing
1
Markenführung
1
Marketingmanagement
1
Online-Marketing
1
Social Web
1
Social web
1
credibility
1
influencer marketing
1
mukbang
1
parasocial interaction
1
social media
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Burroughs, Benjamin
Loureiro, Sandra Maria Correia
4
Guerreiro, João Pedro Silva Martins
2
Xue, Fei
2
Zhou, Lijie
2
Ababneh, Bashar
1
Abbasi, Amir Zaib
1
Aljarah, Ahmad
1
Almodarresi, Seyed Mahdi Alhosseini
1
Ardekani, Saeid Saeida
1
Arias-Bolzmann, Leopoldo
1
Arora, Nilesh
1
Backes, Kayla
1
Bahtiar Mohamad
1
Bang Nguyen Viet
1
Basaran Borsai, Anne Marie
1
Bilro, Ricardo Godinho
1
Boeck, Harold
1
Chen, Caleb Huanyong
1
Cho, Su Yeon
1
Choi, Yunmi
1
Chung, Yoo Jin
1
Dalakas, Vassilis
1
Dam, Linda
1
Damasceno, Felipe Storch
1
Ding Hooi Ting
1
Dodoo, Naa Amponsah
1
Dua, Sahil
1
Eastman, Jacqueline Kilsheimer
1
Eells, Danielle
1
Elsharnouby, Tamer H.
1
Fakhreddin, Farbod
1
Fitriati, Rachma
1
Foroudi, Pantea
1
Gao, Kaiwen
1
Garcia-Davalos, Alexander
1
Garcia-Duque, Jorge
1
Ghaedi, Mohammadreza
1
Gironda, John T.
1
Goldring, Deborah
1
more ...
less ...
Published in...
All
Journal of promotion management : innovations in planning and applied research
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
(Over)eating with our eyes : an examination of mukbang influencer marketing and consumer engagement with food brands
Dam, Linda
;
Basaran Borsai, Anne Marie
;
Burroughs, Benjamin
- In:
Journal of promotion management : innovations in …
30
(
2024
)
2
,
pp. 227-251
Persistent link: https://www.econbiz.de/10014447612
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->