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~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~isPartOf:"Review of marketing research"
~person:"Backhaus, Klaus"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Konsumentenverhalten"
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B-to-B-Marketing
Konsumentenverhalten
Market research
11
Marktforschung
11
Marketing theory
10
Marketingtheorie
10
Marketing
4
Theorie
4
Theory
4
Consumer behaviour
3
Nachhaltige Entwicklung
3
Sustainable development
3
Marketing management
2
Marketingmanagement
2
Measurement
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Messung
2
Bank
1
Beschwerdemanagement
1
Beziehungsmarketing
1
Bibliometrics
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Bibliometrie
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Complaint management
1
Conjoint analysis
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Conjoint-Analyse
1
Consumption
1
Dienstleistungssektor
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Dispute settlement
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E-commerce
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Economists
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Electronic Commerce
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Emotion
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Gesundheitswesen
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Health care system
1
History of economic thought
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Konfliktregelung
1
Lebensverlauf
1
Life course
1
Naresh K. Malhotra
1
Online retailing
1
Online-Handel
1
Relationship marketing
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Backhaus, Klaus
Khare, Arpita
Malhotra, Naresh K.
Fazli-Salehi, Reza
2
Grewal, Dhruv
2
Roggeveen, Anne L.
2
Svensson, Göran
2
Torres, Ivonne M.
2
Zúñiga, Miguel Ángel
2
Ailawadi, Kusum L.
1
Alavi, Ali
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Albrecht, Lisa
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Almomani, Hamzeh Q.
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1
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1
Arghashi, Vahideh
1
Azadi, Mohammad
1
Babay, Hanene
1
Bagozzi, Richard P.
1
Bahia, Kamilia
1
Baik, Alicia
1
Bajpai, Naval
1
Balaji, M. S.
1
Barbosa, Maria de Lourdes de Azevedo
1
Berenguer Contrí, Gloria
1
Bhat, Mushtaq Ahmad
1
Bhatti, Zeeshan Ahmed
1
Bian, Jiahui
1
Bozbay, Zehra
1
Bressolles, Grégory
1
Bruce, Helen L.
1
Burke, Raymond R.
1
Canales-Ronda, Pedro
1
Chen, Yuangao
1
Deependra Singh
1
Farias, Salomão Alencar de
1
Farris, Paul W.
1
Fon Sim Ong
1
Galetzka, Mirjam
1
Ganaie, Tawseef Ahmad
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Review of marketing research
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien
5
Journal of business-to-business marketing
4
Journal of international consumer marketing
3
Die Betriebswirtschaft : DBW
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of retailing and consumer services
2
Marketing intelligence & planning
2
Research and the development of pedagogical materials : working papers
2
SpringerLink / Bücher
2
AMS review : official publication of the Academy of Marketing Science
1
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Electronic markets : the international journal on networked business
1
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
1
Entwicklungen des Investitionsgütermarketing
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Internetökonomie : ein interdisziplinärer Beitrag zur Erklärung und Gestaltung hybrider Systeme
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing analytics : JMA
1
Journal of retailing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of the Academy of Marketing Science
1
Legends in marketing
1
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
1
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ECONIS (ZBW)
3
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1
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
2
Customer reactions to conflict management : a review and empirical evidence from two service industries
Ndubisi, Nelson Oly
;
Malhotra, Naresh K.
;
Miller, Gina L.
-
2013
Persistent link: https://www.econbiz.de/10009781363
Saved in:
3
Personal reflections on my research contribution to
marketing
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009270382
Saved in:
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