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~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
HMD : Praxis der Wirtschaftsinformatik
25
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
23
Psychology & marketing
14
International journal of information technology and management : IJITM
12
International journal of market research : JMRS ; the journal of the Market Research Society
10
Journal of business research : JBR
10
Journal of organizational computing and electronic commerce
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of travel and tourism marketing
9
Management information systems : mis quarterly
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Public choice
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Journal of knowledge management
8
Journal of management information systems : JMIS
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The learning organization : TLO ; the international journal of critical studies in organizational learning
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Information systems research : ISR
7
International journal of internet marketing and advertising : IJIMA
7
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
7
Technological forecasting & social change : an international journal
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International journal of business information systems : IJBIS
6
Journal of vacation marketing : an international journal
6
Long range planning : LRP ; international journal of strategic management
6
Corporate communications : an international journal
5
International journal of e-business research : an official publication of the Information Resources Management Association
5
JMM : the international journal on media management
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Journal of communication management : an international journal
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Journal of electronic commerce research : JECR
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Journal of marketing management : MM
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Organisationsentwicklung : Zeitschrift für Unternehmensentwicklung und Change Management
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of advertising research
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Journal of fashion marketing and management
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Journal of global information management : an official publication of the Information Resources Management Association
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ECONIS (ZBW)
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All about that tweet : student perceptions of professors' social media use in the classroom
Merle, Patrick
;
Freberg, Karen
- In:
Journal of research in interactive marketing : …
10
(
2016
)
2
,
pp. 124-136
Persistent link: https://www.econbiz.de/10011590138
Saved in:
2
"I'm here to help" : how companies' microblog responses to consumer problems influence brand perceptions
Coyle, James R.
;
Smith, Ted
;
Platt, Glenn J.
- In:
Journal of research in interactive marketing : …
6
(
2012
)
1
,
pp. 27-41
Persistent link: https://www.econbiz.de/10009571569
Saved in:
3
The effects of visual information in eWOM communication
Lin, Tom M. Y.
;
Lu, Kuan-yi
;
Wu, Jia-jhou
- In:
Journal of research in interactive marketing : …
6
(
2012
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10009571582
Saved in:
4
Blogging : mediating impacts of flow on motivational behavior
Park, Boram
;
Ahn, SooKyoung
;
Kim, HaeJung
- In:
Journal of research in interactive marketing : …
4
(
2010
)
1
,
pp. 6-29
Persistent link: https://www.econbiz.de/10003982748
Saved in:
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