//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"NFTs"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand loyalty
1
Experiential evaluation
1
Non-fungible token marketing
1
Perceived exclusivity
1
Perceived financial benefits
1
Social comparison orientation
1
Willingness to purchase NFTs
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Muralidharan, Sidharth
1
Xie, Quan
1
Published in...
All
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Finance research letters
7
International review of economics & finance : IREF
4
The North American journal of economics and finance : a journal of financial economics studies
3
Business horizons
2
International review of financial analysis
2
Journal of business research : JBR
2
Applied economics
1
Big Data in Finance : Opportunities and Challenges of Financial Digitalization
1
Blockchains and the Token Economy : Theory and Practice
1
CFS Working Paper Series
1
CFS working paper series
1
Decentralized Finance : The Impact of Blockchain-Based Financial Innovations on Entrepreneurship
1
Economics of innovation and new technology
1
Finance and society
1
Global finance journal
1
IRZ : Zeitschrift für internationale Rechnungslegung
1
IU Discussion Papers - Business & Management
1
IU discussion papers - Business & Management
1
Intelligent systems in accounting, finance & management
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of sports marketing & sponsorship
1
Ius Gentium: Comparative Perspectives on Law and Justice
1
Journal of Chinese economic and business studies
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of economic issues
1
Journal of global fashion marketing : JGfM
1
Journal of international financial markets, institutions & money
1
Journal of organization design : JOD
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
MIT Sloan Research Paper
1
Management research review
1
Marketing letters : a journal of research in marketing
1
Research in international business and finance
1
Springer eBook Collection
1
The North American journal of economics and finance : a journal of theory and practice
1
The journal of world investment & trade : law, economics, politics
1
Working paper series / WU Interdisciplinary Research Institute for Cryptoeconomics
1
Working papers : working paper
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
It's a comparison game! : the roles of social comparison, perceived exclusivity and perceived financial benefits in non-fungible token marketing
Xie, Quan
;
Muralidharan, Sidharth
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 294-314
Persistent link: https://www.econbiz.de/10014521312
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->