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Yim, Chi Kin (Bennett)
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Bridges, Eileen
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Briesch, Richard A.
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Chan, Kimmy Wa
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Hung, Kineta
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Journal of retailing
Journal of business research : JBR
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International business review : the official journal of the European International Business Academy
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Journal of international marketing
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Journal of marketing
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Journal of marketing research : JMR
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E-Service : new directions in theory and practice
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of international business studies : JIBS ; a publication of the Academy of International Business and the Western Business School
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Journal of service research
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Journal of the Academy of Marketing Science
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
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Technological forecasting & social change : an international journal
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The Routledge handbook of service research insights and ideas
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Multiple reference effects in service evaluations: Roles of alternative attractiveness and self-image congruity
Yim, Chi Kin (Bennett)
;
Chan, Kimmy Wa
;
Hung, Kineta
- In:
Journal of retailing
83
(
2007
)
1
,
pp. 147
Persistent link: https://www.econbiz.de/10007599003
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2
Effects of prior brand usage and promotion on consumer promotional response
Bridges, Eileen
;
Briesch, Richard A.
;
Yim, Chi Kin (Bennett)
- In:
Journal of retailing
82
(
2006
)
4
,
pp. 295-308
Persistent link: https://www.econbiz.de/10007384965
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