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~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~person:"Casidy, Riza"
~person:"Otterbring, Tobias"
~subject:"Brand"
~type_genre:"Article in journal"
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Casidy, Riza
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Peer presence promotes popular choices : a "spicy" field study on social influence and brand choice
Otterbring, Tobias
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012581932
Saved in:
2
Exploring brand strength's nomological net and its dimensional dynamics
Wymer, Walter
;
Casidy, Riza
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 11-22
Persistent link: https://www.econbiz.de/10012025823
Saved in:
3
The role of brand reputation in organic food consumption : a behavioral reasoning perspective
Ryan, Jessica
;
Casidy, Riza
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 239-247
Persistent link: https://www.econbiz.de/10011808594
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