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~isPartOf:"Journal of retailing and consumer services"
~person:"Bae, Mikyeung"
~person:"Brasel, S. Adam"
~person:"Bruwer, Johan"
~person:"Homburg, Christian"
~person:"Loureiro, Sandra Maria Correia"
~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~subject:"Marktforschung"
~subject:"Wine"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
Marktforschung
Wine
Brand coolness
1
Brand management
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Emotion
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Fashion
1
Gesellschaft
1
Konsumentenverhalten
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Luxury fashion brands
1
Luxury fashion consumption
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Luxury values
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Luxusgüter
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Markenführung
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Marketing management
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Marketingmanagement
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Bae, Mikyeung
Brasel, S. Adam
Bruwer, Johan
Homburg, Christian
Loureiro, Sandra Maria Correia
Sheth, Jagdish N.
Agag, Gomaa
2
Sands, Sean
2
Shehawy, Yasser Moustafa
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Abdelmoety, Ziad Hassan
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Abdo, Said Shabban
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Journal of retailing and consumer services
Journal of the Academy of Marketing Science
3
Asia Pacific journal of marketing and logistics
2
Cogent business & management
2
International journal of wine business research : IJWBR
2
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of communication management
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of current issues and research in advertising
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing
1
Journal of marketing research : JMR
1
Journal of marketing theory and practice
1
Journal of marketing theory and practice : JMTP
1
Journal of promotion management : JPM
1
Marketing : ZFP ; journal of research and management
1
Marketing theory
1
The international review of retail, distribution and consumer research
1
The journal of business & industrial marketing
1
The journal of product & brand management
1
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ECONIS (ZBW)
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Enhancing brand coolness through perceived luxury values : insight from luxury fashion brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
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