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~isPartOf:"Journal of retailing and consumer services"
~subject:"Markenführung"
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Markenführung
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Journal of retailing and consumer services
European journal of marketing
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Journal of marketing
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Journal of the Academy of Marketing Science
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Transportation research / E : an international journal
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Australasian marketing journal
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China-focused cases : selected winners of the CEIBS global case contest
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Colombo business journal : international journal of theory & practice
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Global marketing strategies for the promotion of luxury goods
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International journal of services technology and management
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Journal of marketing channels : distribution systems, strategy, and management
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Journal of service management
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Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
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Schauplätze dreidimensionaler Markeninszenierung : innovative Strategien und Erfolgsmodelle erlebnisorientierter Begegnungskommunikation ; Brand Parks, Museen, Flagship Stores, Messen, Events, Roadshows
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Social Branding : Strategien - Praxisbeispiele - Perspektiven
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The marketing review
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Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
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Logistics mode strategy of firms selling fresh products on e-commerce platforms with private brand introduction
Xu, Yuqiu
;
Wang, Jia
;
Cao, Kaiying
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303135
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2
Second-hand shopping and brand loyalty : the role of online collaborative redistribution platforms
Abbes, Intissar
;
Hallem, Yousra
;
Taga, Nadia
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012132170
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