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~isPartOf:"Journal of service management"
~person:"Hollebeek, Linda D."
~person:"Khare, Arpita"
~person:"Ko, Eunju"
~person:"Verhoef, Peter C."
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Internet marketing
Konsumentenverhalten
Beziehungsmarketing
2
Consumer engagement
2
Relationship marketing
2
Brand
1
Brand management
1
Customer integration
1
Digital platform
1
Digitale Plattform
1
E-commerce
1
Electronic Commerce
1
Human brands
1
Human-brand based marketing
1
Kundenintegration
1
Markenartikel
1
Markenführung
1
Online retailing
1
Online-Handel
1
Parasocial relationships
1
Personalisierung
1
Personalization
1
Recommender systems
1
Relationship hijacking
1
Service communication
1
Service interactions
1
Social Web
1
Social web
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English
2
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Hollebeek, Linda D.
Khare, Arpita
Ko, Eunju
Verhoef, Peter C.
Wong, IpKin Anthony
Aksoy, Lerzan
7
Keiningham, Timothy
5
Wirtz, Jochen
5
Bloemer, Johanna M.
4
Malthouse, Edward C.
4
Mattila, Anna S.
4
Buoye, Alexander
3
Cooil, Bruce
3
Hammedi, Wafa
3
Lariviere, Bart
3
Edvardsson, Bo
2
Gruber, Thorsten
2
Hammerschmidt, Maik
2
Hillebrand, Bas
2
Joosten, Herm
2
Kandampully, Jay
2
Keiningham, Timothy Lee
2
Kunz, Werner
2
Lemmink, Jos
2
Leroi-Werelds, Sara
2
Lin, Jiun-sheng Chris
2
Meyer, Anton
2
Ramaseshan, B.
2
Rust, Roland T.
2
Sparks, Beverley
2
Tronvoll, Bård
2
Wu, Luorong
2
Ahuvia, Aaron
1
Akaka, Melissa Archpru
1
Akpinar, Ezgi
1
Al-Jabri, Ibrahim M.
1
Albrecht, Carmen-Maria
1
Alkire, Linda
1
Allsopp, Jason
1
Ambika, Anupama
1
Ambtman, Anouk den
1
Aslan, Marjan
1
Bartsch, Silke
1
Batat, Wided
1
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Journal of service management
Journal of business research : JBR
30
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
12
Journal of retailing and consumer services
11
International journal of business competition and growth : IJBCG
10
Asia Pacific journal of marketing and logistics
8
International journal of hospitality management
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of international consumer marketing
7
Journal of travel and tourism marketing
7
The journal of services marketing
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of retailing
6
Marketing intelligence & planning
6
Psychology & marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Journal of fashion marketing and management
4
Journal of global marketing
4
International journal of Indian culture and business management
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of advertising : the review of marketing communications
3
International journal of consumer studies
3
International journal of contemporary hospitality management
3
International journal of services and operations management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of marketing
3
Journal of marketing analytics : JMA
3
Journal of targeting, measurement and analysis for marketing
3
Journal of the Academy of Marketing Science
3
Tourism management : research, policies, practice
3
International journal of business and emerging markets : IJBEM
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of retail & distribution management
2
Journal of customer behaviour
2
Journal of interactive marketing
2
Journal of internet commerce
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Marketing letters : a journal of research in marketing
2
The international review of retail, distribution and consumer research
2
The journal of product & brand management
2
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ECONIS (ZBW)
2
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1
The invisible leash : when human brands hijack corporate brands' consumer relationships
Giertz, Johann N.
;
Hollebeek, Linda D.
;
Weiger, Welf Hermann
- In:
Journal of service management
33
(
2022
)
3
,
pp. 485-495
Persistent link: https://www.econbiz.de/10013325644
Saved in:
2
The role of recommender systems in fostering consumers' long-term platform engagement
Maslowska, Ewa
;
Malthouse, Edward C.
;
Hollebeek, Linda D.
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 721-732
Persistent link: https://www.econbiz.de/10013325753
Saved in:
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