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~isPartOf:"Journal of service research"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Bauer, Brittney C."
~person:"Flavián Blanco, Carlos"
~person:"Gould, Stephen J."
~person:"Herrmann, Andreas"
~person:"Kim, Jungkeun"
~person:"Sprott, David E."
~person:"Sung, Yongjun"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
Online-Marketing
Konsumentenverhalten
26
Brand image
11
Markenimage
11
Brand
8
Markenartikel
8
Beziehungsmarketing
7
Brand management
7
Markenführung
7
Relationship marketing
7
Advertising effects
5
Personality psychology
5
Persönlichkeitspsychologie
5
Werbewirkung
5
Advertising
4
Emotion
4
Social Web
4
Social web
4
Viral marketing
4
Virales Marketing
4
Werbung
4
Artificial intelligence
3
COVID-19
3
Coronavirus
3
Decision
3
Dienstleistungsqualität
3
Entscheidung
3
Künstliche Intelligenz
3
Product design
3
Produktgestaltung
3
Service quality
3
Social status
3
Sozialer Status
3
childhood socioeconomic status
3
Automation
2
Automatisierung
2
Bibliometrics
2
Bibliometrie
2
Brand extension
2
Children
2
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Free
8
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7
Type of publication
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Article
25
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Konferenzbeitrag
Aufsatz in Zeitschrift
26
Aufsatzsammlung
1
Language
All
Bulgarian
English
Malay (macrolanguage)
Author
All
Bauer, Brittney C.
Flavián Blanco, Carlos
Gould, Stephen J.
Herrmann, Andreas
Kim, Jungkeun
Sprott, David E.
Sung, Yongjun
Woodside, Arch G.
10
Yi, Youjae
9
Bagozzi, Richard P.
6
Hollebeek, Linda D.
6
Chan, Eugene Y.
5
Gustafsson, Anders
5
Lim, Weng Marc
5
McColl-Kennedy, Janet R.
5
Sauer, Nicola E.
5
Spence, Charles
5
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Filieri, Raffaele
4
Gonc̦alves, Helena Martins
4
Grewal, Dhruv
4
Krishen, Anjala S.
4
Lemon, Katherine N.
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Arnold, Mark J.
3
Bodur, H. Onur
3
Choi, Yung Kyun
3
Darley, William K.
3
De Angelis, Matteo
3
Dwivedi, Yogesh Kumar
3
Eisend, Martin
3
Felix, Reto
3
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Journal of service research
Psychology & marketing
Journal of business research : JBR
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Journal of retailing and consumer services
9
Marketing letters : a journal of research in marketing
8
International journal of advertising : the review of marketing communications
5
International journal of hospitality management
4
Journal of marketing
4
Journal of marketing communications
4
European journal of marketing
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of travel and tourism marketing
3
Review of managerial science
3
The journal of brand management : an international journal
3
Australasian marketing journal
2
European journal of marketing : EJM
2
Journal of consumer behaviour : an international research review
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of food products marketing
2
Journal of hospitality marketing & management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of retailing
2
Corporate reputation review : an international journal
1
Cuadernos de economía y dirección de la empresa : CEDE
1
Electronic commerce research
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Food policy : economics planning and politics of food and agriculture
1
International journal of electronic commerce : IJEC
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of consumer behaviour
1
Journal of destination marketing & management
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
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Source
All
ECONIS (ZBW)
26
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1
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26
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1
Consumer engagement, stress, and conservation of resources theory : a review, conceptual development, and future research agenda
Hollebeek, Linda D.
;
Hammedi, Wafa
;
Sprott, David E.
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 926-937
Persistent link: https://www.econbiz.de/10014290870
Saved in:
2
Deciphering consumer commitment : exploring the dual influence of self-brand and self-group relationships
Bauer, Brittney C.
;
Carlson, Brad D.
;
Arnold, Mark J.
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2539-2558
Persistent link: https://www.econbiz.de/10014432499
Saved in:
3
Effects of voice assistant recommendations on consumer behavior
Flavián Blanco, Carlos
;
Akdim, Khaoula
;
Casaló, Luis V.
- In:
Psychology & marketing
40
(
2023
)
2
,
pp. 328-346
Persistent link: https://www.econbiz.de/10014290680
Saved in:
4
Hallmarks and potential pitfalls of customer- and consumer engagement scales : a systematic review
Hollebeek, Linda D.
;
Sarstedt, Marko
;
Menidjel, Choukri
; …
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1074-1088
Persistent link: https://www.econbiz.de/10014291736
Saved in:
5
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
6
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
7
Strong versus weak consumer-brand relationships : matching psychological sense of brand community and type of advertising appeal
Bauer, Brittney C.
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 791-810
Persistent link: https://www.econbiz.de/10014290861
Saved in:
8
The effect of brand crises on endorser reputation and endorsement portfolios
Johnson, Clark D.
;
Bauer, Brittney C.
;
Arnold, Mark J.
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1385-1397
Persistent link: https://www.econbiz.de/10013280106
Saved in:
9
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
10
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
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