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~isPartOf:"Journal of service research : JSR"
~isPartOf:"Service Value als Werttreiber : Konzepte, Messung und Steuerung"
~person:"Thompson, Gary M."
~subject:"Services marketing"
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Journal of service research : JSR
Service Value als Werttreiber : Konzepte, Messung und Steuerung
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Unifying service marketing and operations with service experience management
Kwortnik, Robert J.
;
Thompson, Gary M.
- In:
Journal of service research : JSR
11
(
2008/09
)
4
,
pp. 389-406
Persistent link: https://www.econbiz.de/10003853593
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