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~isPartOf:"Journal of service theory and practice : JSTP"
~isPartOf:"Tourism management perspectives : TMP"
~person:"Hollebeek, Linda D."
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Beziehungsmarketing
2
Brand management
2
Consumer behaviour
2
Konsumentenverhalten
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Markenführung
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Relationship marketing
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Brand
1
Brand evangelism
1
Brand experience
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Brand image
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Fuzzy set qualitative comparative analysis (fsQCA)
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Fuzzy sets
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Fuzzy-Set-Theorie
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Hotel industry
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Hotellerie
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Internet marketing
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Luxury goods
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Negative engagement valence
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Online brand communities
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Hollebeek, Linda D.
Conduit, Jodie
4
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Cervera-Taulet, Amparo
2
Chen, Tom
2
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Muskat, Birgit
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Journal of service theory and practice : JSTP
Tourism management perspectives : TMP
Journal of retailing and consumer services
6
Journal of marketing management : MM
3
Journal of service research
3
Journal of service research : JSR
3
The journal of services marketing
3
Handbook of research on customer engagement
2
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of service management
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Marketing intelligence & planning
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Australasian marketing journal
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Customer engagement : contemporary issues and challenges
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Edward Elgar E-Book Archive
1
Journal of business research : JBR
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Journal of consumer behaviour
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of the Academy of Marketing Science
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Organizations and markets in emerging economies
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Psychology & marketing
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Research handbooks in business and management series
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The handbook of communication engagement
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The journal of product & brand management
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ECONIS (ZBW)
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The effect of customers' brand experience on brand evangelism : the case of luxury hotels
Purohit, Sonal
;
Hollebeek, Linda D.
;
Das, Manish
; …
- In:
Tourism management perspectives : TMP
46
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014310332
Saved in:
2
Engagement valence duality and spillover effects in online brand communities
Bowden, Jana
;
Conduit, Jodie
;
Hollebeek, Linda D.
; …
- In:
Journal of service theory and practice : JSTP
27
(
2017
)
4
,
pp. 877-897
Persistent link: https://www.econbiz.de/10011730673
Saved in:
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