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~isPartOf:"Journal of sport management : the official journal of the North American Society of Sport Management"
~isPartOf:"Sport marketing in a global environment : strategic perspectives"
~person:"Rodriguez, Ariel"
~subject:"United States"
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Journal of sport management : the official journal of the North American Society of Sport Management
Sport marketing in a global environment : strategic perspectives
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ECONIS (ZBW)
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Conative loyalty of Latino and non-Latino professional baseball fans
Harrolle, Michelle
;
Trail, Galen
;
Rodriguez, Ariel
; …
- In:
Journal of sport management : the official journal of …
24
(
2010
)
4
,
pp. 456-471
Persistent link: https://www.econbiz.de/10008656371
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