//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing"
~isPartOf:"Social Branding : Strategien - Praxisbeispiele - Perspektiven"
~subject:"Auction"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Markenartikel"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Auction
Brand management
129
Markenführung
129
Brand image
73
Markenimage
73
Consumer behaviour
70
Konsumentenverhalten
70
Brand
40
Markenartikel
40
Beziehungsmarketing
32
Relationship marketing
32
Marketing management
30
Marketingmanagement
30
Internet marketing
29
Online-Marketing
29
Social Web
26
Social web
26
Customer satisfaction
11
Kundenzufriedenheit
11
Deutschland
10
Germany
10
Narrative Methode
10
Narrative method
10
Customer integration
9
Kundenintegration
9
Luxury goods
8
Luxusgüter
8
Advertising effects
7
Corporate Social Responsibility
7
Corporate reputation
7
Corporate social responsibility
7
Firmenimage
7
Werbewirkung
7
branding
7
market orientation
7
Brand loyalty
6
Firm performance
6
Lieferantenmanagement
6
Markentreue
6
Personality psychology
6
Persönlichkeitspsychologie
6
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Case study
1
Fallstudie
1
Language
All
German
1
Author
All
Eisenächer, Harald W.
1
Published in...
All
Journal of strategic marketing
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
Social Branding : Strategien - Praxisbeispiele - Perspektiven
BSE working paper : working papers
1
Best practice der Markenführung
1
Discussion papers / CEPR
1
E-commerce and web technologies : 14th international conference, EC-Web 2013, Prague, Czech Republic ; August 27 - 28, 2013 ; proceedings
1
GDI-Impuls : Wissensmagazin für Wirtschaft, Gesellschaft, Handel
1
International journal of consumer studies
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
Journal of agricultural and applied economics
1
The international review of retail, distribution and consumer research
1
Virtuelle Organisation und Neue Medien 2006 : Workshop GeNeMe 2006 Gemeinschaften in Neuen Medien ; TU Dresden, 28./29.09.2006
1
Working papers / TSE : WP
1
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markenführung von Onlinemarken am Beispiel eBay
Eisenächer, Harald W.
- In:
Marken im Internet : Herausforderungen und rechtliche …
,
(pp. 65-79)
.
2007
Persistent link: https://www.econbiz.de/10003530192
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->