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~isPartOf:"Journal of strategic marketing"
~person:"Afshardoost, Mona"
~person:"Crick, Dave"
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Journal of strategic marketing
International entrepreneurship in emerging markets : contexts, behaviours, and successful entry
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Internal brand management, brand understanding, employee brand commitment, and brand citizenship behavior : a meta-analysis
Afshardoost, Mona
;
Eshaghi, Mohammad Sadegh
;
Bowden, Jana
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 983-1011
Persistent link: https://www.econbiz.de/10014305061
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The first export order : a marketing innovation revisited
Crick, Dave
;
Crick, James
- In:
Journal of strategic marketing
24
(
2016
)
2
,
pp. 77-89
Persistent link: https://www.econbiz.de/10011577602
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