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~isPartOf:"Journal of strategic marketing"
~person:"Balaji, M. S."
~type_genre:"Article in journal"
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Beziehungsmarketing
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Confidence
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Balaji, M. S.
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Journal of strategic marketing
Journal of business research : JBR
5
European journal of marketing : EJM
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of consumer marketing
1
Journal of internet commerce
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Journal of targeting, measurement and analysis for marketing
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Marketing intelligence & planning
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Technological forecasting & social change : an international journal
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Managing customer citizenship behavior : a relationship perspective
Balaji, M. S.
- In:
Journal of strategic marketing
22
(
2014
)
3
,
pp. 222-239
Persistent link: https://www.econbiz.de/10010384772
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