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~isPartOf:"Journal of strategic marketing"
~person:"Chiagouris, Larry"
~subject:"Dienstleistungsqualität"
~subject:"Einzelhandel"
~subject:"Event-Marketing"
~subject:"Markenartikel"
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Customer retention : examining the roles of store affect and store loyalty as mediators in the management of retail strategies
Ray, Ipshita
;
Chiagouris, Larry
- In:
Journal of strategic marketing
17
(
2009
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003827225
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