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~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Marketing intelligence & planning"
~person:"Hollebeek, Linda D."
~subject:"Beziehungsmarketing"
~subject:"Brand image"
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Beziehungsmarketing
Brand image
Relationship marketing
3
Consumer behaviour
2
Customer engagement
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Kundenwert
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Bibliometric analysis
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Hollebeek, Linda D.
Kumar, V.
9
Palmatier, Robert W.
8
Homburg, Christian
7
Grewal, Dhruv
5
Scheer, Lisa K.
5
Lam, Son K.
4
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4
Ruyter, Ko de
4
Steinhoff, Lena
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Wieseke, Jan
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Brasel, S. Adam
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Giebelhausen, Michael
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Habel, Johannes
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Journal of the Academy of Marketing Science
Marketing intelligence & planning
Journal of retailing and consumer services
6
Journal of marketing management : MM
3
Journal of service research
3
Journal of service research : JSR
3
The journal of services marketing
3
Handbook of research on customer engagement
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of service management
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Organizations and markets in emerging economies
2
Psychology & marketing
2
The journal of product & brand management
2
Australasian marketing journal
1
Customer engagement : contemporary issues and challenges
1
Edward Elgar E-Book Archive
1
Journal of business research : JBR
1
Journal of consumer behaviour
1
Journal of creating value
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of service theory and practice : JSTP
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Research handbooks in business and management series
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The handbook of communication engagement
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The service industries journal
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Tourism management perspectives : TMP
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ECONIS (ZBW)
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Customer value, customer engagement, and customer-based brand equity in the context of a digital payment app
Bapat, Dhananjay
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 837-853
Persistent link: https://www.econbiz.de/10014381221
Saved in:
2
Charting the intellectual structure of customer experience research
Kumar, Prashant
;
Hollebeek, Linda D.
;
Kar, Arpan Kumar
; …
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 31-47
Persistent link: https://www.econbiz.de/10013532105
Saved in:
3
S-D logic-informed customer engagement : integrative framework, revised fundamental propositions, and application to CRM
Hollebeek, Linda D.
;
Srivastava, Rajendra K.
;
Chen, Tom
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
1
,
pp. 161-185
Persistent link: https://www.econbiz.de/10011996797
Saved in:
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