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~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"The journal of product & brand management"
~person:"Herstein, Ram"
~subject:"Markenführung"
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Markenführung
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Herstein, Ram
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Journal of the Academy of Marketing Science
The journal of product & brand management
Competitiveness review : an international business journal incorporating Journal of global competitiveness
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Private and national brand consumers' images of fashion stores
Herstein, Ram
;
Gilboa, Shaked
;
Gamliel, Eyal
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010224854
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